Matthew has been a constant thread in our successful communication, not just on wine, but all things South Australian.
When I became Agent-General, I looked at all of the things that South Australia does well. There are many. But wine is the one I decided was the most appropriate to use as our ‘flagship’. Everyone loves wine. Everyone knows wine comes from nice places. We have the best wine in Australia – and the world. Matthew Jukes is the best advocate we have.
Not only is he an independent expert and an expert on wine – especially South Australian wine – he is also a brilliant communicator and an all-round good bloke. He features regularly as the star of our South Australia Club events and has become a key factor in its success. We love him.